NewJeans: How a K-pop group became an overnight fashion favorite

The all-girl act, which formed last year, was recently signed by Levi’s and appointed Seoul Fashion Week ambassadors, while the band’s members have contracts with Chanel, Gucci, Louis Vuitton and Burberry.

What do you think about the K-pop group 'New Jeans'? - Quora

How K-pop rookies NewJeans became a luxury fashion fixture: Danielle just signed with Burberry, following Hanni and Hyein's deals with Gucci and Louis Vuitton … now our eyes are on Minji and

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What do you think about the K-pop group 'New Jeans'? - Quora

NewJeans says they're more than solely K-pop stars as they break global barriers

How NewJeans became a global phenomenon in just one year

NewJeans: How a K-pop group became an overnight fashion favorite

Which NewJeans member works with which luxury brand? The K-pop girl group just toppled BTS – now Minji, Hanni, Danielle, Haerin and Hyein are all endorsement queens signed to competing fashion houses

Your Best Guide To The K-Pop Girl Group NewJeans

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How K-pop rookies NewJeans became a luxury fashion fixture: Danielle just signed with Burberry, following Hanni and Hyein's deals with Gucci and Louis Vuitton … now our eyes are on Minji and