H&M's virtual Roblox Loooptopia game promotes fashion circularity

H&M has partnered with online game platform, Roblox to create an immersive game in the metaverse to encourage circularity.

H&M Experiments With Virtual Fashion Through Roblox

The Roblox Brand Activation Tracker

Karin Brinck on LinkedIn: #hmchangemakerslab

Swedish Fashion Company H&M Launches Metaverse on Roblox

Exploring the Metaverse: A Marketer's Guide to Virtual Reality Advertising

Roblox Archives - MARKETECH APAC

The Roblox Brand Activation Tracker

H&M Lands on 'Roblox

Global news - Issuu

H&M goes virtual with immersive Roblox experience, Marketing

Guo Pei Does Barbie, H&M on Roblox, Tom's of Maine Unveils Incubator – WWD